Jul
4

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Are Superheroes Real Men?

In our latest media analysis we ask the question of our ever-present and super successful Superheroes – are they real men? They make up some of the most popular films of all time and there are more sequels in the planning, so they’re not going anywhere anytime soon.  Read More

Apr
27

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The Men of Instagram

Today we look at the social media phenomenon that is Instagram, and its most popular males. With 300 million users and over 30 billions photos posted, it is growing quicker than an Under 10s rugby player. We analyse what they’re posting and the messages they send to men as symbols of success. From Justin Beiber to Dan Bilzerian, Stuart undergoes a painful task of dissecting their accounts and gives us a light and entertaining view of the lay of the land.

 

 

Mar
17

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Manhood Defined By Mens Magazines

As part of my analysis of modern media we look at the fledgling world of Print media, and in particular the three most popular mens magazines: Mens Health, Esquire and Mens Fitness. Enjoy this light (and enlightening) video that just shows us how absurd and specific the overall themes of these magazines are.

Feb
18

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Kanye West Another Lost Man Of The Modern Age

Full Review of the Show: http://normalmag.com/reviews/live/kanye-west/skylight-at-moynihan-station/20121024

While the world laughs at the crumbling image of the (self-described) best artist the world has ever seen, I feel pity.

Here in Kanye West, we have a young man who has fallen victim to the external influences making him feel inadequate.

He started as a fresh voice that diverted from the tough-guy persona of late nineties rap and instead embraced topics left untouched by the gangsta contemporaries. With an incredible ear for production, he blended style on style and collaborated perfectly with artists from many genres.

It seemed like the young man had found his calling and was going to build a legacy of great albums. Some say he has. These would push issues of modern America to the forefront and allow him to impact on the widest population possible.

He poked fun at materialism yet now finds his own excesses to be driving him to destitution.

Why does he need a fashion label – because P.Diddy created a juggernaut with Sean John? Why does he need to involve himself in music – streaming site Tidal? In order to be a start-up king in the vein of Dr Dre with Beats? Ventures that aren’t proving to be wildly successful, it seems.

We’re at a point now where he is overextending and grasping for attention in every way: claims that Bill Cosby is innocent, that he should be given more money rather than charities for African projects, sexist rants about an ex-partner and that he made Taylor Swift what she is today. The list is much longer than this I’m sure.

He’s stretching himself out of shape to be someone he’s not. This is the fight of the modern man, we are fighting ourselves to become the men we are not. We strive to be richer, musclier, brash, bold, fearless and emotionally controlled because that’s what we’re told we need to be. Kanye’s just caught in the game too, despite being a wildly successful musician.

Jan
19

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Where The Real Men Are – Pilot Video

After twelve months, countless hours getting up to date with mens’ issues and a considerable investment in our favourite cafes, Kimberley and I are glad to bring you the first glimpses of what a longer-form video of Where The Real Men Are may look like.  Read More